Conclusion
Key takeaways
Digital battlecards package key sales messages and competitive intel into one easy-to-digest and quick-reference format. You’re now armed with everything you need to build battlecards that reps actually use—and that actually work.
Make battlecards precise, persuasive, personalized, and practical.
Use digital learning tools to boost adoption by designing for speed, access, and interaction.
Roughly structure your battlecards into these four key sections:
Competitor intro
Feature comparisons
Talk tracks and objection handling
Proof points
Battlecards leverage strategic content and design to help your team close deals faster, handle objections with confidence, and outshine the competition.
